Top 5 Ranking Factors for Local SEO
Wondering why potential local customers are unable to find your product or service when doing a mobile search? By failing to do a few simple things to improve your ranking factors and making sure your online presence is properly optimized for local SEO, you are...
The Reports of Radio’s Death Are Greatly Exaggerated
The Half-Life of Interest for a Radio Commercial From satellite radio and streaming audio to podcasts and iTunes, the competition for your ears seems to be greater than ever. But as much as you might think that local radio is a dinosaur and on it’s way out, you’d be...
Think ‘Thank You’ for Success
We all live busy lives and each day presents new challenges. But when you take the time to reach out and express to your customers just how much you value them and their business, you will see amazing results. In business and in life, if you put out positive energy...
The Dangers of ‘Word of Mouth’ Marketing
According to a recent CNBC/SurveyMonkey Small Business Survey the #1 marketing source of growth is still ‘word of mouth’. Funny, that’s the same mantra most small businesses gave me back in the day when I was a radio account executive. But it still...